Relaunch Without Traffic Loss: Excel Template for Your SEO Redirect List
Table of Contents Why SEO Redirects Are Crucial for a Website Relaunch The True Cost of Missing Redirects After a Relaunch Technical Foundations: HTTP Status Codes and Their SEO Impact The Optimal Excel Template for Your Redirect List Step-by-Step: From the Old to the New Website Implementing Redirects in Different Systems Success Measurement and Monitoring […]
Sales Enablement: The 10 Most Effective Plug-&-Play Slides for Compelling B2B Pitch Decks
Sales Enablement 2025: Why Systematic Sales Support is Crucial for Success In the B2B sales landscape of 2025, the competitive environment is more complex than ever. According to the Forrester State of Sales Enablement Report 2025, companies with a strategic sales enablement approach can increase their closing rate by an average of 49%. A central […]
Split Traffic Tests Without Developers: The Best Tools & Strategies 2025
Table of Contents The Power of Data-Driven Decisions in 2025 Split Traffic Tests: Fundamentals and Business Impact The Best No-Code Tools for Split Tests (with Decision Guide) Implementation Without Developers: From Planning to Evaluation Typical Test Scenarios and Case Studies for B2B Companies Avoiding Pitfalls: Data Protection, Statistics, and Common Mistakes Split Testing as Part […]
Create Your Own B2B Marketing Reports in 30 Minutes (2025)
Table of Contents Data-Driven B2B Marketing: The New Challenge for Mid-Sized Companies The Data Gap in B2B Marketing (with Current Statistics 2025) Why Traditional Reporting Methods Are No Longer Sufficient Self-Service Reporting as a Competitive Advantage Understanding Query Builders: The Tool for Autonomous Reporting in B2B Marketing What Exactly is a Query Builder and How […]
Web Analytics Audit 2025: Ensure Data Quality & Avoid Sampling Issues – The B2B Guide
The accuracy of your web analytics data directly determines the ROI of your entire digital marketing strategy. Yet according to current figures from the Digital Analytics Association Report 2025, up to 67% of all B2B companies are working with flawed or incomplete analytics setups. Even more concerning: Many decision-makers aren’t even aware of this issue. […]
Content Approval Workflows with Notion: Workflow Optimization for B2B Marketing Teams
Table of Contents Content Bottlenecks in B2B Companies: Data-Driven Analysis of Challenges Why Notion? Advantages for B2B Content Management Compared to Alternatives Step-by-Step: Building a Customized Content Approval Workflow in Notion Templating Strategy: Standardized Processes for Various Content Types Stakeholder Management: Roles, Responsibilities, and Communication in the Approval Process Automation and Integration: Connecting Notion with […]
Landingpage Optimization Live: How Our Screencasts Boost Your B2B Conversion Rate
Table of Contents Why Landing Page Optimization Is Crucial in B2B Marketing in 2025 Our Screencast Series: Live Optimization for Measurably More Conversions Optimization Area 1: Psychology & Trust on B2B Landing Pages Optimization Area 2: Technical Performance & UX Design Optimization Area 3: Optimizing Conversion Elements Optimization Area 4: Testing & Analytics for Continuous […]
Design Systems with Atomic Components: The Key to High-Converting B2B Websites in 2025
Design Systems as Growth Engines for B2B Companies In the digital transformation, design systems have evolved from a trend to a business-critical investment. A design system is more than just a collection of UI components – it’s a structured framework of reusable elements, guidelines, and best practices that makes a company’s digital communication consistent, efficient, […]
UTM Naming Convention: Template for Consistent Campaign Tracking in B2B
Table of Contents: The Strategic Importance of UTM Tracking in B2B Marketing UTM Parameter Basics: The Five Key Parameters in Detail Why a Standardized UTM Naming Schema is Essential The Cost of Missing Standards: Common Pitfalls and Their Impact The Perfect UTM Naming Schema: Practical Construction Principles Implementation Guide: Introducing UTM Standards in Your Organization […]
The Strategic HubSpot Training Plan: From Novice to Competent Team in 4 Weeks – Data-Driven Success Formula for B2B Companies
Table of Contents The Strategic HubSpot Training Plan: From Beginner to Professional in 28 Days State of HubSpot 2025: Data, Facts, and Implementation Hurdles The 4-Week Blueprint for Systematic Knowledge Transfer Week 1: Fundamentals and Marketing Hub Mastery Week 2: Sales Hub and B2B Lead Management Week 3: Service Excellence and Content Strategy Week 4: […]