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FREE CALCULATOR

Your marketer is leaving.
What does a replacement really cost?

The resignation is on the table. Recruiting takes 3-6 months. In between: silence. Calculate exactly what this gap is really costing you.

85 daysavg. time-to-hire in marketing
4,800 EURtypical vacancy costs/month
< 3 minsto get your result
Challenges

Does This Sound Familiar?

Time pressure when replacing staff

Resignation received, 4 weeks notice. Job posting, interviews, onboarding - in reality, this takes 4-8 months. And in the meantime, everything stands still.

The vacancy reality: 3-6 months of silence

No newsletter, no campaigns, no leads. Your pipeline dries up while you search for a replacement. Every month of vacancy costs you deals -- and the damage compounds with every week.

Deciding Build vs. Buy under pressure

Hire internally again? Outsource? Freelancer? This decision is often made under time pressure - and therefore often made incorrectly.

PREVIEW

What the calculator shows you

You get the honest numbers: what the vacancy costs per month, what recruiting actually devours, and how long it takes for a new marketer to become productive.

4,800 EURVacancy costs per month (example)
18,500 EURTotal recruiting costs (example)
6 monthsTime-to-productivity (example)
SourceA tool by Brixon Group
Data basisBased on the analysis of 180+ marketing vacancies in B2B companies
MethodologyRecruiting data, vacancy cost surveys, and pipeline impact analyses across European markets (2022-2025)
How It Works

3 Steps to Your Result

Enter your current situation

Salary of the previous marketer, pipeline contribution, and planned timeframe for the replacement.

Receive vacancy and recruiting costs

You will see the true costs of the gap and what a replacement costs in total.

Use the model recommendation

Based on your numbers, you receive a recommendation: hire again, outsource, or bridge the gap with a hybrid model.

FREE CALCULATOR

Your Marketer Is Leaving – What Does Replacement Really Cost?

€52,000
€30,000€85,000
4 months
1 month12 months
3 months
1 month6 months
€95
€50€180
€33,800Total Vacancy Cost
Your Advantage

What You Get

Make vacancy costs visible

You will see what every month without a marketer costs you in lost pipeline volume and revenue.

Calculate total recruiting costs

Not just the job advert, but headhunters, interview time, onboarding, and the first unproductive months.

Build vs. Buy compared fairly

The calculator pits new hires against outsourcing - with all the hidden costs of both options.

Realistically estimate time-to-productivity

You will find out when a new marketer actually delivers results - not on day one, but after 4-6 months.

Immediate measures for the transition period

The calculator shows you how to bridge the vacancy without your pipeline completely collapsing, engineered for predictability.

Target Audience

Who is this calculator for?

This calculator is for B2B companies that have just lost their marketer or are about to - and need to make a well-founded decision quickly.

Marketer has resigned or will be leaving the company
Vacancy is imminent and the pipeline impact is unclear
Uncertainty whether hiring or outsourcing is the better option
B2B companies with 10-100 employees
First effects of the vacancy on lead generation are already noticeable
FAQ

Frequently Asked Questions

Your marketer is leaving - what now?

Calculate the true costs of the vacancy in 3 minutes and find out which succession model suits your situation.

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