Resources

Playbooks, Frameworks & Insights for B2B Growth

Playbooks, frameworks, and the latest insights from building demand at scale.

All articles from the Brixon system

Tactics, frameworks and lessons from B2B demand generation — the full archive.

178 articles

May 12, 2025

Video Testimonials in B2B Marketing: Data-Driven Strategies for 80% More Conversions [2026]

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May 12, 2025

Free vs. Premium Tools: The True ROI of Marketing Software in B2B [2026]

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May 12, 2025

Proof of Concept in B2B Marketing: When a Pilot Project Really Saves Costs and Ensures Success

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May 12, 2025

Support Models After Go-Live: Securing Long-term Marketing Success After Project Completion

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May 12, 2025

The Brixon Quality Control Process: How We Guarantee Measurable Marketing Success in B2B

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May 12, 2025

Performance Marketing Readiness Check 2026: Is Your B2B Team Ready for Measurable Growth?

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May 12, 2025

Crafting Legally Sound Growth Guarantees: The B2B Guide 2026

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May 12, 2025

Brixon Marketing's 4 Reasons for Eliminating Hourly Rates

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May 12, 2025

Shadow Costs in B2B Marketing: The Hidden Price Drivers Behind Cheap Offers [2026]

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May 12, 2025

Contract-Checklist 2026: 15 Essential Check Points Before Signing a Contract

15 essential points to review before you sign any B2B contract - from liability and termination to SLAs and data protection. Catch costly clauses early.

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May 12, 2025

CFO-Guide 2026: Bilanzielle Behandlung von Marketing-Investitionen - Strategien für Finanzentscheider

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May 12, 2025

Exclusive Live Demo: How a B2B KPI Dashboard Achieves Measurable Revenue Increases for Our Clients

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Weekly insights on B2B tech marketing

No jargon. Just honest insights on what works in marketing for B2B technology. Actionable advice you can apply right away. One email a week, written for decision-makers at tech companies.

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