CRM Setup & Optimization
HubSpot or Salesforce -- properly set up, cleanly configured, and tailored to your sales process. Pipelines, properties, and lifecycle stages that reflect how you actually sell.
Your CRM is only as good as the processes behind it. We connect marketing, sales, and customer success into one end-to-end system -- so no lead gets lost and every task that should be automated, is.
RevOps & Automation is phase 3 of our 4R System. This is where we build the operational infrastructure that turns your Reach and Relate activities into measurable pipeline. Not tool implementation for its own sake, but systems that free your team to focus on what matters.
HubSpot or Salesforce -- properly set up, cleanly configured, and tailored to your sales process. Pipelines, properties, and lifecycle stages that reflect how you actually sell.
Automatic lead assignment, follow-up reminders, status updates, and reporting triggers. Everything your team does manually that doesn't need to be manual.
SLA between marketing and sales: When does an MQL become an SQL? Automatic handoff with all relevant data. No lead falls through the cracks.
Connecting your tools into one seamless data flow. Website forms, email tool, CRM, reporting -- everything talks to each other.
Real-time dashboards for marketing, sales, and leadership. Pipeline velocity, conversion rates, and revenue attribution at a glance.
Your RevOps processes documented and easy to follow. SOPs for your team so the system runs without us.
RevOps & Automation is phase 3 of our 4R System -- the operational infrastructure that keeps your entire growth engine running.
You see in real time where every lead stands, how fast they're moving, and where bottlenecks form. No spreadsheets, no manual updates. One source of truth for all teams.
Automated workflows handle the routine. Your sales team spends time on conversations, not data entry. Marketing sees instantly which leads convert.
What works with 50 leads a month works with 500. We build systems that grow with you -- without having to start from scratch every time you scale.
We start with your existing processes and automate what has the biggest impact first.
We document your current lead-to-revenue process, identify manual bottlenecks, and assess your tech stack. Where are you losing leads? Where is your team burning time?
Based on the audit, we design the target architecture: CRM configuration, workflow logic, integrations, and reporting. Prioritized by business impact.
Step-by-step rollout with your team. A new building block goes live every week. We test thoroughly before moving to the next step.
Your team learns the system in hands-on sessions. We hand over documented processes and stay available for ongoing optimization.
Combine RevOps & Automation with CMO as a Service for strategic leadership that connects technology with business goals.
B2B-Customer-Journeys umfassen durchschnittlich 266 Touchpoints über 6-12 Monate – viele davon offline und damit unsichtbar für klassische...
Read articleDie klassische MQL/SQL-Trennung führt zu durchschnittlich 87% Verlust zwischen Marketing und Sales, wobei nur 13% der Marketing-Qualified Leads zu...
Read articleDie meisten B2B-Unternehmen wandeln nur 13% ihrer Leads in Opportunities um, während Top-Performer über 30% erreichen – der Unterschied liegt in der...
Read articleAnswers to the most important questions about CRM automation and revenue operations in B2B
Practical tips for B2B automation and revenue operations. One email per week.
Start with a Growth Audit. We analyze your current tech stack and show you where automation will have the biggest impact on your pipeline.